In December 2017, Instagram rolled out Stories Highlights and Stories Archive - two new tools that allow users to hold on to their favourite memories from Instagram Stories. These new pair of features, combined, offer up precious new opportunities for brands to promote their content and attract new customers.Read More
Want to use social media to
grow your business?
I'm Andrew Macarthy and I can help.
When browsing Instagram, you'll notice that many people's images, videos and stories are tagged with specific locations - most often their business name or locale. Tagging your Instagram posts with a location can be a great way to increase exposure for your business. In this post, I'll explain how and highlight specific examples for you to try.Read More
Do you want to visually brand your Facebook Stories and profile photos to promote your business, and let your fans and customers in on it, too?
With the Facebook Camera Effects platform and its Frame Studio feature, you can design a custom frame that overlays your Facebook content - videos, photos, and profile photos. Frames are a creative way for people to have fun and show their support for you and your business.
In this post, you’ll discover how to use Facebook Camera Effects to create Facebook frames for your business. Designing and publishing your frame is easy. Let's take a look at the process, step-by-step:Read More
It's weird to think it now, but in the early days of YouTube, the option to upload a custom thumbnail did not exist. And even when they were introduced, implementing one was not widely seen as crucial to the success of a video. But now, with 400 hours of video uploaded to YouTube every single minute, an effective thumbnail can be the difference between your content's success or failure.Read More
Do you pin products to Pinterest to promote items on your website or store? How would you like to sell products directly within Pinterest? Buyable Pins let you do just that. In this post, I'll explain everything you need to know about Buyable pins, how to set them up, and how to make the most of them.
Buyable Pins are a special kind of pin that let customers buy your products without ever leaving Pinterest. Buyable Pins are marked with a blue price and "Add to Bag" button, so people can easily spot them all over Pinterest—in search results, in related Pins and on your business profile.Read More