8 Essential Tips to Host An Awesome Periscope Live Stream for Business

Have you hosted a live stream online for your fans ans customers? Easy live streaming isn't a new concept - Google Hangouts have been around for several years - but the explosion of services like Twitch.tv and, more recently, apps like Meerkat and Twitter's Periscope have accelerated it into the mainstream. It's the latter I'll be concentrating on in this blog post. Now anybody can instantly broadcast to a live audience online in a matter of seconds, and there are plenty of benefits to be had - raising brand awareness, launching a product, strengthening customer loyalty, and more.

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NEW YouTube Cards: Everything You Need to Know - Setup, Optimization, and Best Practices

Do you use YouTube annotations in your videos? YouTube cards are their evolution, and the site hopes they will eventually replace annotations altogether. In this post, I'll tell you what they are, show you how to set them up, and give you some tips and best practices to make the most of them. Let's get started!

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NEW Layout App by Instagram: Tips, Tricks, and Inspiration

The new Layout app from Instagram enables you to you easily combine multiple photos into a single image. It’s not a new concept by any means, but the user-friendly interface and the simple fact that Instagram developed it, means you're probably going to see a lot of images from it in your feeds soon. Besides, collages are a cool way to inject some creative flair into your content and share your brand's story, so it's well worth a look. Here's everything you need to know:

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How to Add Background Music to Snapchat Stories Videos

The latest update for Snapchat comes with a nifty little feature - the ability to add music to your snaps and stories -  only doable before via a third party app like Mindie. The right music choice can make a snap much more powerful, or turn a seemingly dull clip into something more exciting.

I've only tested the following instructions on iOS, but hopefully the same goes for Android:

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10 "Feel Good Friday" Post Ideas That Fans Will Love You For

One of the tried and tested ways to conjure up great content for your social media profiles is to give each day a theme - like Motivation Mondays or Throwback Thursdays. In this post, I'm going to give you 10 example ideas for posts on a Friday. By tapping into the mindset of your audience - tired and weary at the end of a working week - your brand can deliver the "pick me up" they need, or the catalyst that drives them happily into the weekend. Without further ado, let's get started:

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