Brands have plenty to gain by engaging in influencer marketing. Working with the right influencers can have a multitude of positive effects on your brands business. In this blog post, I'll share 8 reasons why influencer marketing can be a real asset. Let's go!Read More
Want to use social media to
grow your business?
I'm Andrew Macarthy and I can help.
Instagram's changed a lot over the past couple of years, but one feature has remained stubbornly familiar, especially to brands: you can only add one clickable link in your profile's bio.
As I write, that's still the case, but there is at least one neat little workaround that I wanted to share - Linktree. If like me you're fed up of constantly editing your Instagam bio link for different reasons, this tool is for youRead More
This week, Instagram rolled out a new "carousel" feature to its app. Users can now choose up to 10 photos or videos (or a combination of the two) to feature in a single post.
This new feature has been available for just a few days, but already we're seeing examples of fun and inventive ways that brands are using multiple images and videos to create interesting and engaging content. In this blog post, I'll show you 7 real examples for inspiration. Let's go!Read More
In my last blog post, I explained five reasons why your business must start recording vertical video for business. Assuming you're now a vertical video convert, this blog post details seven ways to make your vertical video as engaging as possible. If you missed my last post, here's a re-cap on the benefits of vertical video...Read More