How to Use Emojis to Increase Engagement and Sales on Social Media

For brands on social media, one of the key principles for connecting with customers is to speak their language. And if there's one trend that's making a bigger impact than an in the way that social media users are communicating, it's Emoji. Some of the biggest brands in the world are already using emoji to delight, engage with, and convert customers, and I'll show you how you can, too. First, though, let's start with the basics:

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