5 Awesome Facebook Video Ideas Your Business Should Try (Abel & Cole Case Study)

Are you producing video content for Facebook and other social networks? With image posts reaching something of a saturation point, videos are a relatively fresh way to break through the clutter and get your brand noticed.

Here are some recent video statistics, especially related to Facebook:

  •  Facebook now sees 100 million hours of daily video watch time.
  • Facebook generates 8 billion video views every day. 
  • Socialbakers’ data revealed that the average organic reach of videos uploaded directly to Facebook was more than twice that of photos - an increase in organic reach of 135%.

Abel & Cole is a provider of fresh seasonal organic fruit and veg, meat and household essentials, it does a really nice job of producing high quality, unique, and engaging video content for social media - not as much the ideas, but in the execution. In this blog post, I've picked out five examples of different short videos from Abel & Cole. I hope they will help to inspire you to make your own video content, so let's take a look:

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NEW Facebook Page Cover Photo Call to Action Button - Examples and Best Practices

In December 2014, Facebook began the roll out of call-to-action buttons for Facebook Pages. Initially available for Page managers in the US, it is set to be introduced to Pages in the rest of the world later on this year.

In this post, I'm going to explain everything you need to know about Facebook Page cover photo call-to-actions: what their purpose is, how to set one up, and some best practices to help make your button as successful as possible.

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