Do you create promotional videos for Facebook, or is it something you are considering? It's an avenue that I'm personally interested in experimenting with - particularly short promotional videos that can be used as entertaining Page content, as Facebook ads to drive business objectives, or both - ideally, no longer than 10 seconds.Read More
Are you using Facebook ads? Have you experimented with video ads yet?
Just like traditional image ads, video ads a way to grow awareness, drive sales, and increase affinity between fans and brands. Currently, you can create video ads in one of three ways:
- By boosting a Facebook Page post that contains a video.
- By uploading a video when using the Get Installs Of Your App objective.
- By using the "Get More Video Views" objective.
In this post, I'll be looking at how to set up option number three - the Get More Video Views objective - via the main ads tool, but the optimization tips will apply to all of the above. Let's take a look:Read More