Are you looking for some examples and ideas of Instagram Stories ads for your business?

Why use Instagram Stories Ads?

Instagram Stories ads are some of the most effective and engaging social media ads out there, given that they fill the whole screen and appear in between story sets as users browse.

But there’s a good way to do them and a bad way to do them!

Good Instagram Stories ads increase brand awareness, drive website clicks, and increase sales. Bad stories ads turn people off your brand or get ignored.

People love Stories because they're a playful and authentic peek behind the curtain into your business.

• There were 4 million monthly active advertisers on Stories as of January 2020.

• Of the 500 million accounts using Instagram Stories, one third of the most-viewed stories come from businesses.

• 71% of U.S. businesses use Instagram. It surpassed Twitter in business users in 2017.

Instagram Stories Ideas For Business

In this post, I’ll share 63 examples of real-life Instagram Stories ads (both video and images), explaining the pros and cons for each.

And at the end, I’ll summarise some of the key takeaways and best practices that you can use to ensure your Instagram Stories ads are a success.

Ready? Let’s go!