Social Media tutorials , infographics and blog from Andrew Macarthy, author of Amazon Bestseller, 500 Social Media Marketing Tips.
Since launching in mid 2013, a number of brands have experimented with use of video on Instagram as a way to market to their customer base. The app's huge and loyal audience makes it a fantastic destination to focus efforts. Here are a selection of companies using Instagram video well...
Read MoreIn November 2013, LinkedIn introduced Showcase Pages to the social network; a way for brands to highlight interesting sub-sections and initiatives within their business, targeting and attracting a more dedicated following at the same time. Showcase Page's cover photos are very Facebook-esque, so check out my Photoshop PSD template, built to help you design yours as awesome as it can be.
Read MoreFollowing the recent roll out of new versions of the Facebook app for iOS and Android, I re-visited my social media templates to see what changes might need to be made. It turned out that the Facebook Cover Photo Template for Desktops and Mobiles definitely needed editing, and so I set to work. The finished result has been available on my Social Media Templates page for a good while now, but here are an overview of the amendments made.
Read MoreGoogle has introduced a new cover photo size for all Google Plus profiles and pages, dramatically shrinking it in size. Here are all the details and dimensions you need to get your Google Plus cover photo sized right for 2014.
Read MoreOne of the biggest challenges for brands on social media is to consistently publish high quality content, day in and day out. Since it's this consistency that can really help to boost levels of engagement and foster a stronger relationship with your fans and followers, it is imperative to get right - and one of the best ways to do this is with a social media content calendar.
Read MoreHi there, and welcome to my website. I'm Andrew Macarthy, a social media consultant and author of the #1 Amazon Web Marketing Bestseller, 500 Social Media Marketing TIps. hope you enjoy my blog. If so, please do get in touch to hire me to help you with for your social media marketing needs.
